If you want to make your book successful, it’s important to understand how readers choose books. There are three basic reasons why a reader picks a book:
The first reason is to solve a problem or get something they want. This can be anything from self-development to gaining knowledge or wisdom.
Read Reviews
Books are labors of love for authors. They take the time to create something that will interest readers, and most want their book to be well-received by potential readers. That’s why it is so important for writers to read reviews of their work. Reviews can provide insight into a book’s strengths and help writers improve future works.
Ask for Recommendations
An excellent author like Cade Courtley often has multiple books relevant to their subject. These may be books on similar topics or a step up in complexity. The idea is that a reader can find a book from the author that will suit their tastes without wading through every available work.
Isaac Asimov is an exemplary example of this. He wrote hundreds of books, and according to one account, he published books in nine or all ten of the major categories of the Dewey Decimal System.
Read the Author’s Website
An author’s website is not only an online business card but also a powerful tool that can be used to create a stronger relationship with readers. The more engaged a reader is with an author, the more likely they are to spread word of mouth about their favorite books to others.
Kleon’s website highlights his work through a simple carousel slider that promotes multiple works, including a series and a standalone book. Additionally, visitors can click on any cover to learn more about that particular book or to find links to purchase it.
Look at the Author’s Social Media
When readers connect with the author, they are more likely to purchase their books and recommend them to friends. Social media content is a great way for authors to connect with readers and create a support community. However, not all platforms are created equal. Authors should familiarize themselves with the different platforms and focus on where they feel most comfortable and where their audience is.
It takes time to build a following on social media, so be patient! Eventually, you’ll find that social media isn’t so bad.
Look at the Publisher’s Website
When choosing a publisher, it is important to look at their website. This can give you a good idea of how the publisher will promote your book and their philosophy. Some publishers have simple websites that feature only a few books, while others have more complex sites that offer authors a wide range of services.
Read the Author’s Blog
You can do a few things if you want to learn more about an author before selecting their book. One way is to read their blog. This will give you a better idea of what they’re passionate about and how they think. It will also help you decide whether their book is right for you.
