92% of markers believe high-quality backlinks will still be crucial criteria when it comes to Google’s algorithm in five years.
If you’re trying to increase your search engine placement, then you need to place some focus on link building. You want your site to be seen and recognized as a trustworthy source. The more people link to your page, the more creditable your site becomes and the higher ranking it gets from search engines.
However, it’s not as simple as it sounds. Google has technology that allows them to determine the quality of the website that your link is on.
Relevance is also important. It won’t do your site any good to have a link in an article or blog that isn’t relevant to your content.
We have several tips and tricks that will help you build backlinks and increase your online rankings. Keep reading to learn more!
1. Promote Quality Content
In order to improve your search engine placement via backlinks, you need to create and promote original content. Your page should be informative and give your consumers something of value. People will be more likely to reference your content if it’s different than other people’s.
Creating interactive content can also be beneficial. Quizzes and polls are attention-grabbing, which is what you want your content to be.
2. Guest Blogs
Guest blogging is a great way to build backlinks. Seeking out these opportunities will allow you to get your content out there and seen in more relevant places. These blogs allow you to reach a new audience that you may not have been able to tap into otherwise.
Guest blogs are mutually beneficial to you and the publisher. The site will be able to add to its page without a lot of work or effort. You can also use linkbuilding software on this site for extra help.
3. Ask Your Partners
An easy way to get high-quality backlinks is to ask people you already have a good working relationship with. For example, if you have sponsors or distributors you can ask them to include a link to your site on their page. Typically companies will have a page that showcases the businesses they are partnered with, so this should be an easy ask.
You should get credit for the service you provide, so if a customer or sponsor mentions your brand, and doesn’t link back to your site, don’t shy away from asking them to include one. If you’ve partnered with an influencer or public figure, you can give them an affiliate link to your site for them to use as well.
Having high-quality backlinks is key to taking your site to the next level. Don’t wait and fall behind everyone else. Start using the tips above and you’ll notice a difference.
There are more articles on our site that can help you improve your business even more. Keep browsing for quality advice and tips.